FETCH STORAGE EXPANDS MANAGEMENT TEAM
Paul Fehrenbach and Brian Farrell Bring Strategic Marketing, Business Development and Operations Management Experience
Boston, Mass. – December 1, 2005 – Fetch Storage, the only provider of full service property storage to homes and business, today announced the expansion of the current management team, by adding two new senior executives – Paul Fehrenbach as president and Brian Farrell as general manager.
Fetch Storage serves the consumer and commercial markets of metropolitan Boston and its immediate suburbs with full-service storage including door-to-door pick up, on-demand access to individual items and boxes, and delivery of personal belongings and business equipment, furniture and files on an as-needed basis.
Since launching in 2002 Fetch has grown rapidly with little advertising and marketing. The hiring of these two experienced executives is part of the company’s efforts to accelerate growth through focused sales and marketing initiatives, without sacrificing the high-touch service that its clients have come to expect.
"Both Paul and Brian are great additions to Fetch Storage at a time when a focus on strategic marketing, sales and logistics are key to our success,” said Troy Kenyon, director, Fetch Storage. "They cumulatively bring a deep knowledge of business operations, and a track record of leadership."
This new management team brings a wealth of knowledge to further the company’s growth of the company.
- Fehrenbach has more than 40 years experience as an entrepreneur and as an executive holding financial and sales & marketing positions with companies such as Merrill Lynch. Prior to joining Fetch Storage, Fehrenbach was an independent consultant providing retail focused sales and marketing training, where he led executive coaching programs aimed at building strategic and powerful marketing and sales teams.
- Farrell joins Fetch Storage with more than 15 years of experience in operations management, most recently as operations manager at TJMaxx. In this position, he was responsible for over 120 employees and managed inventory for $10MM in annual sales.
“As an experienced sales executive, and an investor in Fetch, I am excited to take this leadership position,” said Fehrenbach. “The company is at an inflection point and my experience in developing effective sales and marketing organizations fits well with the company’s needs. With the addition of Mr. Farrell to the management team, we will ensure that the company’s operations continue to exceed our client’s expectations.”
Mr. Farrell commented, “Fetch is a well run, client focused organization that is creating a one-of-a-kind approach to property storage. Fetch’s white glove service requires flawless execution; and I am glad to be part of the team delivering that to our clients.”
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